Frequently Asked Questions
Here are some signs you’re ready to invest in advertising.
- You have a clear brand & market, and are ready to stay top of mind for prospective clients.
- You have an audience or are building an audience through email, advertising, or direct engagement, and need help creating content to continue to stay top of mind.
- Your primary objective with social media is to serve and nurture your audience to provide value.
- You have a deep understanding of your target market and can easily identify them.
Social media marketing will help you engage & close prospects and up sell existing clients, but without an advertising or audience development strategy, it will not find you new clients.
Think about your social media through the lens of the customer journey: in order to get clients from your page, people must first find that page. We can create the most incredibly engaging content in the world, but you must have a traffic source to your page for it to convert.
